Your free Podsite trial has expired, but you still have time to upgrade!

Claim your custom domain name todayClaim your domain

Design Research is Anthropology Applied with Amy Santee

72 minutes

At long last we are back! In this episode host Adam Gamwell talks with Design Researcher and Strategist Amy Santee

This is one of these conversations that's a few years in the making. Adam has been following Amy's work for a while now both on her blog anthropologizing.com where she writes about anthropology in industry, design and business, on LinkedIn and other social media sites as well as at conferences sharing the good work of doing anthropology in industry. Adam and Amy discuss what Design Research is and how it works, how it aligns and differs from traditional anthropology and ethnography, and how tactics and methods can be applied both in industry or academia. 

Amy Santee is a design research and strategy consultant who helps teams build products, services and brands through an understanding of people, context and experience. Trained as an anthropologist, Amy uses a human-centered lens to make sense of complex problem spaces and create value for others. She has worked primarily in digital product design, innovation and strategy, in areas such as ecommerce, entertainment, retail, home improvement, health care, enterprise software, and consumer tech. Amy is active in the applied anthropology community and blogs about design, business, organizational culture and careers at anthropologizing.com. She also provides career advising services and presentations to groups on these topics. You can learn more about her on LinkedIn or visit her website, amysantee.com.

Transcript of the episode here

As always, your reviews and support mean the world to us and help the show continue. Please help sponsor the show with a monthly or onetime donation on Anchor or Patreon.

Episode 128


--- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app · The Stokecast Podcast: The Stokecast bridges the best of outdoor adventure sports and action-oriented business lessons. https://open.spotify.com/show/5VKjuqB9uGdrnG32BwU14A?si=GlOFy_NKRb-jktXG-ksaeg --- Send in a voice message: https://anchor.fm/thisanthrolife/message Support this podcast: https://anchor.fm/thisanthrolife/support

More episodes from This Anthro Life

Where Qualitative Meets Quantitative Data w/ Delve co-founders LaiYee Ho and Alex Limpaecher

In this episode Adam Gamwell talks with Alex Limpaecher and LaiYee Ho, co-Founders of Delve. While Delve is a qualitative research suite, to help …

GUEST PODCAST: AnthroDish 49: Exploring Quinoa Production through Design Anthropology with Dr. Adam Gamwell

For this episode, we're doing something a little different. I'll be your guest. I got interviewed by the wonderful Sarah Dunigan on her podcast …

The Surprising Connections between Climate Finance, Sacrifice and the Spirit of Capitalism

In this episode, Adam and Aneil reflect on Aneil’s fieldwork in climate finance. Climate finance is an area of finance focused on mobilizing …

Fear and Loathing in Truth or Consequences, performed by Taylor Genovese: Storyslamming Anthropology Series #2

Storyslamming Anthropology Series, Story 2. Written and Performed by Taylor Genovese

In recent years, the terms Public and Anthropology have been …

How you can listen to this podcast

You can listen to episodes right here on the website, or if you prefer, in a podcast app. Listening in an app makes it easier to keep track of what you’ve already heard, listen without using your data plan and many other conveniences.

Recommended apps
Start listening to Are Emojis and Hieroglyphs Universal Language?
37:25
Start listening to Are Emojis and Hieroglyphs Universal Language?
37:25